Network Synergy Blog

Network Synergy has been serving the Trumbull area since 1988, providing IT Support such as technical helpdesk support, computer support, and consulting to small and medium-sized businesses.

Are You Making Yourself Vulnerable Over Social Media?

Are You Making Yourself Vulnerable Over Social Media?

Social media might make it easy to stay connected, but it comes with a lot of negative side-effects--particularly in regard to security for both personal and professional use. If social media isn’t used properly, it could spell trouble for your organization. How can you foster proper social media usage so that your organization doesn’t suffer from poor security practices? It all starts by spreading awareness.

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How Much Time Do Your Employees Waste on Social Media?

b2ap3_thumbnail_social_media_400.jpgSocial media is a phenomenon that has invaded the business world in more ways than one. While it might be a great way to endorse your brand and communicate with your local prospects, it can be a huge distraction for your in-house workers. A new study by communications agency, We Are Flint, claims that 84 percent of adults in the UK use social media, and two-thirds of them use it every day--be it at the office or at home.

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3 Easy Ways to Get Your Business Started With Automation Technology

b2ap3_thumbnail_automate_work_400.jpgBusiness use IT more today than ever before, and this has led business owners, CIOs and IT managers to constantly search for ways to deliver organizational profitability through technology. They do this by attempting, sometimes futilely, to pinpoint issues with their overall business strategy and practices while discovering technology solutions that will help mitigate these problems. Typically, if an IT manager speculates that a technology implementation will reduce costs or improve productivity, those solutions find a way to be implemented.

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Hackers Use Social Media to Scam Employees Into Handing Over Company Data

b2ap3_thumbnail_social_media_malware_400.jpgSocial media is a great way for organizations to share information about their products and services, but while it’s great for those who want to reach a new audience, it’s also exposing you to another audience that you may not want to be familiar with: hackers. Believe it or not, there are hackers who are trying to take advantage of the personal information you share on your social media accounts.

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Tip of the Week: Separate Your Facebook Timeline From What You Share on Your News Feed

b2ap3_thumbnail_facebook_status_share_400.jpgHave you ever encountered something that you thought was interesting on social media, and you wanted to share it with your friends? Before, sharing a link or a story would also slap a status update on your Facebook profile, for all of the world to see. Now, however, Facebook offers an alternative, in the form of sharing a post on the News Feed without also posting it to your timeline.

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Man Responsible for 27 Million Facebook Spam Messages Finally Nabbed

b2ap3_thumbnail_spam_bomb_400.jpgCyber security professionals and Internet users rejoice, for the “Spam King,” Sanford Wallace, has finally been sentenced for his longtime use of stolen Facebook credentials to spam other users. Between 2008 and 2009, he had stolen credentials for Facebook accounts, and then used the accounts to send credential-stealing web links. Now, he gets to spend the next two and a half years in prison, and pay an oddly-specific fine of $310,629.

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Tip of the Week: Tweak These 5 Mobile Apps to Consume Less Data

b2ap3_thumbnail_mobile_data_hog_400.jpgChances are that if you’re using a smartphone, you’ll have your WiFi turned on as often as you possibly can. This helps to keep data hogs (applications that use a ton of your monthly allotted mobile data) at bay. However, not everyone has the convenience of an Internet connection at all times, particularly while you’re out of the office. Here’s how you can limit the damage done by your favorite smartphone apps.

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The Cause of Social Media Addiction and How to Stop It

b2ap3_thumbnail_social_media_blocking_400.jpgSocial media addiction is a problem that plagues most modern businesses. Even though it’s a best practice to leverage social media to your business’s advantage, it’s a well-known fact that social media addiction can lead to wasted time and distractions in the office. In order to beat social media addiction in the office, it’s best to understand how it comes about, and what you can do to help your workers leave it alone, rather than locking everything down completely.

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3 Modern Technologies Used By Every Political Campaign

b2ap3_thumbnail_campaign_it_400.jpgIn 19th century America, the hottest innovation for political campaigns was the exposed stump from a fallen tree, thus the stump speech. This technology revolutionized politics by allowing the candidate to elevate himself above the crowd for greater visibility and to better project one’s voice. Today, the political stump speech is obsolete, having its usefulness far surpassed by the technologies of the modern age.

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Fans of Facebook Now Have a Facebook Business App

b2ap3_thumbnail_facebook_at_work_400.jpgFacebook has come a long way. Originally designed as a networking tool to be exclusively used by college students, Facebook now has 1.44 billion active users, making it the world’s largest social network. Today, businesses take Facebook seriously and utilize it for their marketing initiatives. However, it’s still viewed as a time-waster by many office managers who restrict or ban employees from accessing it.

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Most Business Owners Only See 1-to-3% Consumer Engagement on Social Media

b2ap3_thumbnail_social_media_engagement_is_not_high_400.jpgYou’re surely aware of how valuable an asset social media is for your brand, but how much interaction are you really getting on your pages? No matter how many views, there’s always room for improvement. Well, you’ll be relieved to hear that even the large corporations don’t get too many hits on social media, despite the massive numbers in their favor.

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Tip of the Week: How to Respond to Internet Trolls and Online Criticism

b2ap3_thumbnail_internet_troll_400.jpgNot everyone you meet on the Internet is going to have the same opinion as you. This ordinarily wouldn’t be a problem, since most people are reasonable and can realize when not to open their mouth; but on the Internet, anonymity breeds a foul creature with a mind for mischief: The Internet troll. They often respond to posts and comments in a condescending or crude, obnoxious manner in a deliberate attempt to anger the original poster.

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Fight the Power: How A California Restaurant is Tackling Yelp’s Rating System

b2ap3_thumbnail_decisions_400.jpgThe Internet makes marketing your business much easier, but it's not that way for everyone. A restaurant in California has responded to the standard Internet marketing strategy with an out-of-the-box method of its own. David Cerretini, co-owner of the Italian restaurant Botto Bistro, has told his strategy to USA Today; "I want to be the worst restaurant in the San Francisco area!"

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Make Lasting Business Connections with LinkedIn

b2ap3_thumbnail_linkedin_for_business_400.jpgIt's no secret that social media has opened a lot of doors for businesses that may not have been there a short time ago. LinkedIn in particular has been an immensely useful tool for people looking for employment, and for employers to find prospective hires.

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How to Get Your Business Started with Twitter

b2ap3_thumbnail_twitastic400.jpgSocial media has become a big part of business, and Twitter is one of the top sites. You may know Twitter as an app that lets you send short messages to "followers," however, there's so much more to this useful tool that has been embraced by 218.3 million users worldwide. Let's take a closer look at Twitter and how to utilize it for your business.

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Preparing Your Social Media Will

b2ap3_thumbnail_googledeath400.jpgYou can't log onto your online account if you're dead, and unless you have your password clearly marked on a sticky note, then nobody else will be able to either. While the Internet is a great distraction to keep us from pondering our mortality, the issue of post-mortem social media forces us to face death by preparing a digital will.

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A Social Networking Primer for SMBs

b2ap3_thumbnail_SocialMedia400.jpgAbout the same time that the late six-term Alaskan Senator Ted Stevens was proclaiming that the "internet is not something that you can just dump something on. It's not a big trunk. It's a series of tubes", a phenomenon that would transform the Internet was just starting to go mainstream. Virtual social networking, an idea that had been developed for the better part of a decade was swiftly starting to take a foothold on the web.

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The Facebook Family of the Future

b2ap3_thumbnail_facebook400.jpgThe ramifications of social media have extended well beyond just a tool used to keep in touch with friends. From games, to advertising, to even aiding in the overthrow of Middle Eastern governments, social media has added a new and powerful dynamics to the way people use technology. For better or for worse, social media also adds new and interesting dynamics to the most social part of our lives, our families.

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Take Back Your Facebook News Feed

b2ap3_thumbnail_FacebookLogo400.jpgFacebook has recently achieved one billion active users. Being on top of the social media world comes with a price. Facebook has become one of the top 10 most hated companies in America, this according to a January 2013 study from news site 24/7 Wall St. This survey takes into account customer and employee satisfaction and, most of all, stock prices.

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New Years Resolution Help: Spend Less Time on the Internet

2013Jump10.jpgAre you compiling your New Year's resolution list and looking for some help to achieve your goals? If one of your resolutions is to spend less time goofing off on the internet and more time being productive, then we want to share with you a helpful app called Freedom that will help achieve your resolution.

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